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  Renée Blakeley
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Podule

Introducing the “Podule”, a tiny studio designed and built by the super-talented Exponential Acoustics.

Podule; A unique curved log cabin design that achieves high levels of sound isolation and high-quality internal acoustics. This first unit was made for composer @cornelwilczek. The entire pod is made of large modular sections which allows for dismantling and relocation. Podule has been approved by Netflix and Disney for music mixing.

Exponential Acoustics; A top Melbourne acoustics designer and manufacturer offering a wide range of high-end absorbers, diffusers and furniture for the pinnacle of function and aesthetics.

Design Role
Brand identity

Client
Exponential Acoustics

Big Vibes Day

Big Vibes Day was born from a desire to find a fun and fashion-forward rashie, something that is the heart and soul of the party, something you WANT to pop on at the beach because it’s even cuter than your bathers. Female-founded and funded on a mission to make sun protection chic and fun.

The UPF50+ garments are made from beautiful Italian fabrics comprised of recycled fibres from post-consumer materials - such as plastics and reclaimed fishing nets from the oceans. All fabrics are durable with garments built to last, reducing contribution to landfill. Committed to using recycled packaging, and to supporting the local manufacturing industry, Big Vibes Days’ garments are 100% designed and made in Australia. 

This new amazing start-up needed a brand that stood out from its competitors and attract a swoon-worthy crowd. Using a bold font, bright fun colours and supporting illustrative elements, the new Big Vibes Day brand uses a perfect blend to reflect Australian water, sand, sun and beach. .

@bigvibesday

Photographer credit @jesslafrankie

Website credit @insidermediagroup

British Film Festival

Branding and marketing behind the British Film Festival for Palace Cinemas. The retro themed design style was developed by exploring early examples of British graphic design. Lead designer behind the brand identity and marketing nation-wide.

Design Role
Branding, signage, campaign rollout, festival programme, marketing

Client
Palace Cinemas

PetzStore

An Australian-based online store that offers a wide range of pet supplies at competitive prices with exceptional customer service. PetzStore is a distributor as well as a manufacturer of high-quality pet products. Always looking to continually expand their extensive product range with new and innovative products to meet the demand of a growing market. 

Design Role
Brand identity, art direction, styleguide, web banners

Client
PetzStore

Core Life Yoga

Using practical tools and wisdom of yoga, Core Life Yoga offers unique and meaningful yoga retreats and masterclasses for healing, self-awareness needed for growth and empowerment. A modern, evidence based, unpretentious approach to well-being.

The new brand needs to give the impression to be one of professionalism, authenticity and being trustworthy, as well as embracing a clean, elegant look.

Design Role
Brand Identity

Client
Core Life Yoga

CINFRA

CINFRA’s purpose is to redefine the landscape of Advisory and Consulting services within the infrastructure market. CINFRA combines creativity, collaboration and certainty, to not only meet but exceed the expectations of their clients, driving positive change and sustainable growth.​​

This new start-up needed a brand that demonstrated their embracing of digital technology to enhance their operations and deliver superior cost-effective outcomes for their clients. Promoting a flexible and agile approach to working, CINFRA aims to create business opportunities to positively disrupt the market through its innovative business model, with a goal of net zero emissions by 2040.

Exponential Acoustics

Top Melbourne acoustics manufacturer for a wide range of high-end absorbers, diffusers and furniture for the pinnacle of function and aesthetic. Whether it’s for a recording studio, listening room, home theatre, performance space, school or office, providing solutions to solve your acoustic problems.

Design Role
Brand identity 

Client
Exponential Acoustics

Johnny Boy Coffee

Johnny Boy Coffee was born from an idea to create awareness and thankfulness to the selfless, caring and dedicated workers with children, in particular those who work directly in NICU and PICU departments.

Johnny Boy Coffee aims to provide free coffee to the tireless workers directly involved in caring for hospitalised children.

Design Role
Brand identity

Client
Johnny Boy Coffee

Maison Property

A start-up property management firm which required a complete brand strategy from naming and branding through to website and office signage. Maison provide a unique and outstanding service through offering a certain sophistication and professionalism in the Melbourne property market. This is demonstrated through the brand identity, with inspiration being drawn from luxury brands like Hermes and Veuve Clicquot.

Design Role
Brand Identity, printing, photography, digital design

Client
Maison

Matt Barnes

A Melbourne-based orthopaedic surgeon who specialises in the treatment of hip and knee conditions.

Design Role
Brand identity, brand rollout, printing

Client
Matt Barnes

Scorpiocity

Branding for Chris Fatouros, a singer-guitarist-songwriter from Melbourne, Australia. He is known for his raw and soulful performance style, strong vocals and multi-instrumental skills. Fatouros’s music is strongly influenced by various artists, such as Crosby, Stills & Nash, Gillian Welch and Neil Young. Chris needed a brand to use for his upcoming album with accompanying graphics to use across his band merchandise.

Design Role
Brand identity, merchandise, illustration, brand rollout

Client
Chris Fatouros

Hooray It's Gamay Day

Gamay is described as an absolutely delicious light bodied varietal with plenty of Australian winemakers producing some of the best Gamay’s in the world.

To celebrate World Beaujolais Day, a special tasting event was created in Melbourne to showcase some of Australia’s best.

Design Role
Brand identity, art direction, visual language, marketing materials

Client
Lyons Will Estate

Symmetric Homes

Branding and printing for a Melbourne property developer Symmetric Homes who specialises in boutique house and land packages.

Design Role
Brand identity, printing

Client
Symmetric Homes

ABI Piers

Brand identity for a new innovative engineer-designed adjustable base isolation pier system currently marketed in New Zealand. Assisting in the commercial and residential earthquake repairs and rebuilds to minimise damage to lightweight buildings and protect the structure integrity.

Design Role
Brand identity, art direction (print & digital), visual language, marketing materials

Client
ABI Piers

Podule

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Big Vibes Day

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British Film Festival

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PetzStore

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Core Life Yoga

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CINFRA

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Exponential Acoustics

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Johnny Boy Coffee

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Maison Property

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Matt Barnes

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Scorpiocity

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Hooray It's Gamay Day

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Symmetric Homes

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ABI Piers

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